ViacomCBS forecast streaming subscribers will grow to 65-75 million, mostly at Paramount+ as the company unveiled its new direct-to-consumer service to launch March 4. The company will ramp up investment in pure streaming content to $5 billion in 2024 from $1 billion last year and that could accelerate if its services exceed subscriber growth targets, […]
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Thursday, 25 February 2021
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With Ambitious Paramount+ Launch, ViacomCBS Targets 65 Million-75 Million Streaming Subs By 2024
With Ambitious Paramount+ Launch, ViacomCBS Targets 65 Million-75 Million Streaming Subs By 2024
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